Cloud Pillow

$50$40

A down-alternative pillow in three firmnesses, matched to how you sleep: soft for stomach sleepers, medium for combination, firm for side sleepers. The right firmness sets the right height — keeping your neck aligned instead of propped or sunk.   

Feels like: Down without the feathers. Lofty, then yielding.
Best for: Matching height to how you actually sleep. Sensitive skin.
Fill: Microfiber clusters that loft like down and rebound wash after wash.

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Details

Description

A soft yet supportive pillow for every sleeper, covered in our super-soft signature fabric and stuffed with extra-fluffy recycled fill.

Details

  • Super-soft, 300 single-ply thread count sateen weave TENCEL™ lyocell shell
  • 100% GRS-certified, BPA-free, recycled PET fill
  • OEKO-TEX® STANDARD 100 Class 1 certified product has been tested against a list of over 1,000 harmful substances.
  • TENCEL™ lyocell fibers are derived from sustainable wood sources like eucalyptus and harvested from sustainably managed forests
  • TENCEL™ lyocell fiber contains no essential oils and is safe for pets and kids
  • Suitable for most sleeping positions. Choose softer if you like some plush give, medium if you want something balanced, or firmer for a little extra support.
  • Shell is woven from earth-friendly TENCEL™ lyocell fiber
  • Ultra-smooth TENCEL™ lyocell fiber absorbs moisture more efficiently than cotton, keeping your skin feeling cool and dry throughout the day and night

Independent Testing & Research:

Fiber smoothness. Under microscopy, lyocell has a nearly circular cross-section and a smooth, cylindrical surface — without the striations, twists, or ridges of cotton and linen (published fiber science, ScienceDirect: Lyocell Fiber). A smoother surface means less friction against the skin, which is what registers as softness.

Skin health. Researchers Love and Nedorost found significant preference among subjects with sensitive skin for lyocell (vs cotton) for its softness, temperature control, moisture control, and wrinkle resistance (published in Dermatitis, Vol 20, Issue 1).

Cool touch. Intertek (FTTS-FA-019) measured a Qmax of 0.405 W/cm² — the higher the Qmax, the faster heat moves from skin to fabric. Most performance-cooling sheets rely on synthetic nylon and spandex. Ours are woven from 100% TENCEL™ Lyocell — a cellulosic fiber from responsibly sourced Eucalyptus — and still test cool.

Moisture management. In peer-reviewed testing at 20°C and 60% humidity, lyocell absorbed 9.23% of its weight in moisture versus cotton's 5.54% — about 67% more. (A controlled fiber test, not a finished-sheet measurement.)

Durability. Hohenstein (ASTM) recorded first thread breakage at 18,000 abrasion rubs (D4966-22), a 4.0–5.0 pilling resistance (D3512), and tear strength of 10.4 lbf warp / 6.4 lbf weft (D1424).

Clean. Certified to OEKO-TEX® STANDARD 100 Class I — the strictest class, held to the same standard as textiles for babies under three.

Awards & Recognition
  • Vogue Best Bed Pillows
  • PureWow Best Cooling Pillows
  • Best Products Best Bed Pillows
  • Women's Health Best Hypoallergenic Pillows
  • Architectural Digest Best Pillows
  • Esquire Best Cooling Pillows
  • TIME Stamped Best Firm Pillows
  • The Strategist Best Cooling Pillows
  • Forbes Vetted Best Hypoallergenic Pillows
  • BuzzFeed Best Pillows Under $50
  • Forbes Vetted Best Firm Pillows
  • The Strategist Best Cooling Sleep Gear
  • The Strategist Best Pillows for Stomach Sleepers
  • Forbes Vetted Best Down Alternative Pillows
  • The Strategist Best Pillows for Neck Pain
  • The Strategist Best Pillows for Stomach Sleepers
  • Architectural Digest Best Bed Pillows
Sizing
  • Standard Soft: 20” x 28” shell, 38oz fill
  • Standard Medium: 20” x 28” shell, 49oz fill
  • Standard Firm: 20” x 28” shell, 62oz fill
  • King Soft: 20” x 36” shell, 56oz fill
  • King Medium: 20” x 36” shell, 62oz fill
  • King Firm: 20” x 36” shell, 81oz fill
Care Instructions

Machine wash cold. Tumble dry low.

Returns & Trial

The At Home Trial lets you experience Buffy for 7 nights before buying.

When you place your order, a temporary hold will be placed on your card (which may appear as “pending” or “processing”) to validate your payment method. We only complete the charge when the trial ends 7 nights later. If you find Buffy isn't for you, email us at [email protected] and we'll remove the hold immediately.

All customers are also entitled to our 50 night returns policy.

Please note the At Home Trial is not applicable for final sale orders or orders placed using Shop Pay, Apple Pay and Paypal at checkout.

Feel the difference before you commit.

Seven Night Challenge

Pay $0 at checkout
Charged after night seven
50 nights to return it — free

The adjustable Cloud Cooling Pillow

Meet the Cloud Pillow's sibling, with fully adjustable performance cooling fill.

View

Customers mention supportive, cool, easy to wash.

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Annalise M.
Verified Buyer
7/27/2026
softest ever
honestly the best quality pillow - i had to buy another!
7/27/2026
Sloane D.
Verified Buyer
6/4/2026
Awesome--But would go firmer
Love the pillow, just wish I would have picked "firm" because the medium felt more soft
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6/4/2026
Christine H.
Verified Buyer
5/29/2026
Perfect pillows!
The pillows were exactly as described- soft, cozy, and provide the perfect amount of support.
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5/29/2026
Caroline P.
Verified Buyer
5/27/2026
Love!
We love the Buffy cooling pillow. It’s seriously cool to the touch.
5/27/2026
Reggianie F.
Verified Buyer
5/23/2026
Surprisiingly Comfy
I was weary of the pillow's thinness when I took it out of the packaging because I'd ordered the med...
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5/23/2026